Marketing in the Digital Age Yes, we know it’s so exciting to have your new website up and running, with all your new content, pictures, videos, products and special features. Maybe you even splashed out on easier navigation and upgraded your User Experience. But how come the new version has resulted in lower clicks […]
How Will Home Mini Affect Your Company’s Success? Our homes and lifestyles are rapidly transforming. Now with Home Mini on the market – a smaller more affordable version of Google Home – more and more homes will be functioning with a virtual assistant for their daily tasks. Home Mini is a voice-controlled speaker that […]
A Good Way to Start an SEO Campaign The chances are you’ve heard of Search Engine Optimization (SEO), and if you haven’t, don’t sweat it. SEO is simply the process of influencing the visibility of a web page or website on a search engine’s unpaid results. What’s more interesting, however, is how you can leverage […]
How Website Content Can Negatively Affect Organic SEO When creating their first website, many brands feel the need to make a dramatic entrance into their nice in the online market. They believe the flashier the site, the bolder the fonts, the brighter the colours – the more attention the site will get because it […]
The Importance of SEO In Market Share Defense SEO, is an integral part of any online marketing campaign. Unfortunately, it is also one of the most misunderstood and misused terms in the online marketing world. If SEO is so misunderstood and misused, that means it is likely no where near as beneficial for some […]
Link Building And Search Engine Optimization; How Do They Affect The Incoming Traffic To Your Business Website? Over the years, webmasters have done their level best to ensure that their websites rank at the top of most search engine searches. It was from their quest for online dominance that various strategies were conceived. These […]