Uncategorized
Uncategorized

From SearchRight to Digital Presence: Over a Decade of Driving Digital Success

In the fast-paced world of digital marketing, staying ahead of the curve requires more than just expertise, it demands adaptability, vision, and an ongoing commitment to client success. At Digital Presence, our journey over the past decade has been one of continuous growth, innovation, and transformation, all rooted in humble beginnings at SearchRight.   SearchRight […]

Ecommerce SEO
Ecommerce SEO

Why E-commerce SEO Matters: Boost Your Online Presence and Drive Sales

As the digital marketplace continues to evolve and develop, e-commerce has become an essential component of business success. In 2024, global e-commerce sales are projected to reach a staggering $6.07 trillion, highlighting the increasing importance of having a strong online presence. However, merely having an online store is not enough. To thrive in this competitive […]

Digital Marketing Local Search SEO
Digital Marketing Local Search SEO

All Things Local SEO (for Small Businesses)

Local SEO is a powerful digital marketing strategy designed to help businesses promote their services to local customers at the exact time they’re looking for them. It’s particularly beneficial for small and local businesses such as shopfronts, firms, restaurants, and local tradies. By optimising your online presence, you ensure that your business appears prominently in […]

Adwords Google Local Search
Google Ads for Construction Industry
Adwords Google Local Search

Google Ads Keyword Match Types in the Construction Industry

In today’s digital world, Google Ads has emerged as a powerful tool for businesses aiming to enhance their online presence, especially within the construction industry. This industry, characterised by intense competition and a constant need for lead generation, can significantly benefit from the targeted advertising capabilities offered by Google Ads. Understanding the nuances of keyword […]

Ecommerce Local Search SEO
Ecommerce Local Search SEO

Mastering Local SEO for Unbeatable Community Presence

In the digitally-driven marketplace of today, local businesses—from quiet florist shops to bustling restaurants, from dedicated wellness centres to hardworking tradespeople—find themselves navigating the complex web of online visibility. Amidst the range of digital marketing strategies vying for attention, Local Search Engine Optimisation (Local SEO) emerges as a beacon of hope for these local establishments. […]

Branding Digital Marketing Ecommerce
Branding Digital Marketing Ecommerce

Building the Future: Sydney Build Expo 2024 – Australia’s Greatest Construction Event

The Sydney Build Expo 2024 is shaping up to be an unmissable event for professionals in the construction, architecture, engineering, and infrastructure industries. Set to take place on the 1st and 2nd of May 2024 at the International Convention Centre (ICC) Sydney, this expo, now in its 8th year, is recognised as the best-attended construction […]