Branding Digital Marketing SEO
Branding Digital Marketing SEO

Why a strong Digital Presence is Important for your Business

A strong online presence is advantageous for any business and now with the impacts of COVID-19 it’s obvious this is no longer just an ‘option’ Recognised as an essential asset, the state government in Victoria (https://www.vic.gov.au/design-and-develop-digital-presence) describes a digital presence as being ‘more than a website’. An enriching online presence is a combination of channels […]

Google SEO
Google SEO

The 11 Google Search Ranking Factors

Understanding Google’s decision making process behind website rankings in search results, is an obvious aid when it comes to building your digital presence. However, when the internet is flooded with discerning theories and debate over Google’s ranking factors, how can you determine what is misinformation and what is accurate? Search Engine Journal recently published an […]

Content Marketing Website Design
Content Marketing Website Design

The Ultimate Guide to Digital Marketing for Online Fashion Brands

All statistics and trends are pointing towards digital marketing being the best growth strategy for fashion companies. Fashion brands which are retailing through eCommerce platforms are able to capture an untapped global or national audience unlike any other. Follow Digital Presence’s ultimate guide to Digital Marketing to help your brand realise its online potential!   […]

Digital Marketing Website Design
Digital Marketing Website Design

What COVID-19 Taught Construction Industry Owners

The Construction Industry has remained resilient throughout the COVID-19 pandemic, however restrictions and disruptions have prompted Business owners to adopt Digital Marketing strategies.  The COVID-19 pandemic has undeniably affected each of our lives in different ways – no one was really prepared for what 2020 had in store. To identify how we can best help […]