Google SEO
Google SEO

Enhancing Local SEO

Google My Business as a digital marketing tool Google remains one of the most popular and keenly used search engines on the world wide web and it has remained competitive by continually improving its capabilities and features.  Google My Business (‘GMB’) is one such feature that has been introduced to improve and enhance local searches; […]

Content Marketing Google SEO
Content Marketing Google SEO

How voice search is changing the digital marketing industry

The Voice Search revolution has well and truly begun. And it’s changing the digital marketing industry. Over the last few years, the use of smart assistants including Siri, Amazon Alexa and Google Home has grown in popularity, which means that businesses need to start exploring how voice search will impact their digital marketing efforts. They […]

Content Marketing Digital Marketing Google SEO
Content Marketing Digital Marketing Google SEO

Google’s Maccabees update: What it means for your website.

  Google’s Maccabees update: What it means for your website. Late last year, Google confirmed new core changes to their algorithm. The new roll-out was quickly named the Maccabee update by the SEO community, and websites all over the globe began feeling the effect of the changes. It is important to note that the Maccabees […]