Digital Marketing SEO
Digital Marketing SEO

Could the Construction Industry be the next Digital Marketing Powerhouse?

The construction industry is the backbone of infrastructural development and a catalyst for economic growth.  Traditionally, this industry has adopted a ‘slow and steady’ approach to technological change – as most projects are unique – making it almost impossible to scale up new ideas and embrace new technologies that are transferable across projects. But, if […]

Digital Marketing
Digital Marketing

Digital Marketing Partnerships: Boost your digital presence and your bottom line

Marketing is all about connecting with your customers, and today, your customers are sophisticated, discerning, and tech-savvy.  They rely more on reviews, referrals, and recommendations now than the messages delivered through traditional marketing means. What is digital marketing? In an age of mass-digitisation, businesses need to be innovative and creative and meet their customers online […]

Content Marketing Google SEO
Content Marketing Google SEO

How voice search is changing the digital marketing industry

The Voice Search revolution has well and truly begun. And it’s changing the digital marketing industry. Over the last few years, the use of smart assistants including Siri, Amazon Alexa and Google Home has grown in popularity, which means that businesses need to start exploring how voice search will impact their digital marketing efforts. They […]